Toyota Aisin group  was facing toughest competition, trade pressures and consumer shifting away from the category due to society  developments. Toyota needed a new marketing strategy to turn around the business and and manage the category trend. We helped Toyota develop a marketing plan for Europe, communication strategy and trade category presentations

RESULTS
Increased sales and distribution channels

CLIENT
TOYOTA AISIN EUROPE

SERVICES
– Executive coaching
– European marketing communication
– Competitive analysis
– POS communication strategy
– POS design